MARKETS SERVED

Healthcare Healthcare facilities no longer consider employee issues a "Human Resource problem." The workforce shortage is one of the most important issues facing healthcare executives. The risks associated with this problem can have a profound impact on the quality of healthcare services and the qualifications of healthcare professionals.

Hospitals throughout the country are utilizing DSM’s methods for their marketing needs by developing programs/campaigns which free up time and budgets and allow more of a focus on internal issues. From a recruitment campaign, go-to-market strategy, or the development of marketing materials, DSM can fill the void that a marketing department does not have the time to explore or the resources to implement.

The Louisiana Hospital Association has recently teamed together with DSM to develop a strategy around dealing with their statewide workforce issues.

Education Every elementary and secondary school in the United States is facing a threat that could undermine the quality education of all children. The U. S. Department of Education projects that the nation's schools will need 3 million new teachers by 2008. The New York Times has noted that the shortage of qualified teachers has led to a competition for teachers that creates problems for all schools and drives up the costs of education across the country.

Much like the healthcare industry, education has been heavily impacted by the current situation of a workforce shortage. Academic Associations are now turning to DSM for assistance with new methods to connect college graduates with educational institutes for employment purposes.

Sports Whether you are a college or high school, sports organization, association, or a local sports team, marketing can make a large impact on the general public. Promoting your message and organization the right way will produce the best results and help keep the public participating. Sports is sports and marketing is marketing. Don’t try to be a "jack of all trades". Let DSM handle your marketing needs and generate the results you are looking for!

The Tennessee Golf Association has recently teamed together with DSM to develop a marketing campaign around the promotion of their member clubs as well as the promotion of their internet site.